Of all the five senses, smell is the most stimulating from a creative point of view, because perfume is a means of reaching places, situations and people, a means of evoking memories and sensations. Although perfumes are so intimate and personal, they allow everyone to connect and share emotions with those close to them. Sergio Momo
I found this quote from Sergio Momo, the founder of the fragrance manufacturer XERJOFF , so inspiring that I didn't want to withhold it from you. I love the idea of being able to connect with others and evoke positive associations just by wearing an appealing fragrance. The founder of XERJOFF has put this approach into practice thanks to his valuable collections that appeal to all the senses equally. A brand that is worth taking a closer look at.
The creative mind behind XERJOFF
Sergio Momo, the founder and creative mind behind XERJOFF, was born in Turin in 1964. There he obtained a degree in art with a focus on graphics and design. After studying at the Istituto Europeo di Design (IED) in his hometown of Turin, he moved to London to work for various design and advertising agencies. His interest in the world of perfume did not arise by chance or from a spontaneous enthusiasm; rather, it was firmly rooted in his childhood experiences. Sergio Momo was born into a perfume-loving family. His father had a passion for natural essences such as frankincense and sandalwood, which he passed on to his son. However, Sergio Momo only became aware of this passion during his studies. Above all, the variety of scents and the associations associated with them fascinated him and increasingly became part of his experiences. The brand name also has its roots in this time. It is a variation of the affectionate nickname "Sir-joff", which his Croatian grandmother gave him. This name, his keen sense of aesthetics and enthusiasm for luxurious scents were the ingredients that led to the founding of the luxury perfume brand XERJOFF. in 2004. Since then, numerous projects with the best perfume designers in Grasse, Italy, Spain and Southeast Asia have been developed under the XERJOFF brand. In addition, the Italian perfume brand Casamorati, originally founded in 1888, was relaunched in 2009 by Sergio Momo and the fragrance manufacturer XERJOFF.
Italian luxury and excellent craftsmanship in bottles
The XERJOFF fragrance house always strives to combine the finest raw materials with Italian lifestyle, traditional craftsmanship and contemporary artistic sophistication in exclusive fragrances. The high-quality raw materials are specially sourced from all over the world. Each Xerjoff bottle is as artistic as what is inside it. Like a jewel that conceals precious ingredients, the bottles are the visual embodiment of the luxurious perfumes. The precious fragrances of XERJOFF, each with unique olfactory properties, offer incomparable fragrance experiences in the various collections. Everything that concerns the collection of these fragrant treasures is closely connected to nature. From the ingredients from which the perfume is distilled to the hand-crafted quartz sculptures and the bottles made of Murano glass, the XERJOFF brand stands for perfection and completeness. XERJOFF fragrances are the result of a fusion of the best natural resources and masterful craftsmanship. Fancy a little luxury? Click here for the fragrances from XERJOFF Copyright by ScentAmor © 2024 (mr)
