Arts Collection - What about Pop – Eau de Parfum
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Top note
Caramel, Salty Popcorn, and Hawthorne
Heart note
Queen of the Night, Milk, and Vanilla
Base note
Ambra, Benzoin, Ebony Wood, and Vetiver

Behind the Fragrance
The House of Oud - Arts Collection - WHAT ABOUT POP - Eau de Parfum
WHAT ABOUT POP by The House of Oud is a homage to seductive, sweet moments and the warm feeling of comfort.
The first impression of WHAT ABOUT POP enchants with an unusual opening: crunchy, salty popcorn meets the irresistible sweetness of caramel. This fragrance combination ignites a playful dynamic, reminiscent of carefree, stolen moments of peace amidst the hustle of daily life. In the heart of WHAT ABOUT POP, the rare and captivating lunar flower blossoms, gently wrapped in creamy milk and the incomparable exavanilla. This combination gives The House of Oud's niche fragrance a sensual depth that is both soft and enchanting. The heart note feels like a sweet embrace, unfolding gently on the skin, offering warmth. The base of this fragrance reveals a long-lasting, woody signature: warm amber, intense ebony, and earthy vetiver blend with resinous benzoin. These notes give the fragrance a remarkable persistence and underscore its refined elegance.
WHAT ABOUT POP is a scent that clings to the sweet moments of life, leaving behind an irresistible, cozy warmth.
The Arts Collection by The House of Oud is a creative fusion of art and olfactory expression. It captures unconventional moments of daily life, blending various art forms such as painting, music, fragrances, and culinary arts. This collection invites you on a new and boundless journey of creativity and emotions, awakening the senses.
Andrea Casotti, founder of The House of Oud, strives to tell stories through fragrances, inspired by art, craftsmanship, and emotions. As an innovative perfumer, he uniquely combines his technical expertise with a deep passion for aesthetics. Each creation from The House of Oud is an invitation to discover new worlds, where raw materials, craftsmanship, and life itself merge into olfactory masterpieces. The brand celebrates the freedom of creative expression, crafting artistic fragrances that capture the essence of beauty and emotion.
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