Vetiver Veritas – Eau de Parfum

Heeley - VETIVER VERITAS - Eau de Parfum

"VETIVER VERITAS" by Heeley pays homage to the untamed beauty of nature, where the sun-kissed grass whispers softly under the sky. This perfume, crafted entirely from natural ingredients, exudes an intense and enduring fragrance aura, epitomizing sophistication and refinement. James Heeley selected the finest Haitian vetiver, comprising over 90% of the fragrance, as its heart. Accompanied by hints of green and citrus, vetiver unveils the unadulterated essence of this distinctive scent, offering a captivating olfactory journey from the very first application.

Vetiver, renowned for its dry grass and earthy notes, immerses the senses in an unparalleled olfactory experience. Extracting vetiver oil from the roots via steam distillation is a meticulous process, preserving its earthy, root-like, and often smoky aroma. Crafting a perfume solely from 100% natural ingredients poses a significant challenge due to evolving regulations and restrictions. The Haitian vetiver utilized in Vetiver Veritas originates from a sustainable, eco-conscious and traceable source, adhering to Fair Trade practices. 
VETIVER VERITAS boasts a composition comprising 100% natural ingredients, including the alcohol derived from rye and lavender.

Vetiver, a versatile aromatic plant native to tropical regions, has been cherished for its multifaceted utility for centuries. Its essential oil, prized for its earthy, spicy, woody and smoky characteristics, has found a prominent place in the perfume industry. In perfumery, vetiver serves various purposes. It often serves as a foundational note, lending structure and depth to fragrances. Additionally, it harmonizes disparate scent elements, fostering a cohesive olfactory profile.

Given its distinct aroma, vetiver is particularly suited for crafting masculine or unisex fragrances. Furthermore, it enriches and amplifies other scent notes, particularly those with woody, spicy or smoky nuances. 

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